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Developing business-to-business customer relationship management : case company X
(2018)
The purpose of this thesis is to examine how to develop business-to-business customer relationship management, with specific focus on strategic and collaborative perspectives. By identifying the best practices, the goal ...
The role of digital well-being services in the value chains of actors in the well-being field: Case ViaEsca
(2018)
This master’s thesis pursues to examine and find the most promising inter-organizational cooperation opportunities between larger firm and startup offering digital well-being services. The research aims to discover the ...