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The differences in integrated marketing communication regarding internal combustion engine cars and ecological cars in Finland
(2022)
The purpose of this Bachelor’s thesis is to examine, how the integrated marketing communication differs between ecological cars and internal combustion engine cars in Finland. The research is executed as a qualitative ...
Exploring the constraints and enablers for value-in-use creation during the adoption of SaaS solutions : a case study of controlled environment growers
(2023)
The increasing demand for food and nutrition security has raised the need for smart farming to improve the efficiency in food production. New technologies, such as Software as a Service (SaaS), offer support in decision ...
Evaluation of the application of virtual reality for employee training and performance in Nigeria
(2023)
The purpose of this study is to evaluate the application of virtual reality for employee training and performance in Nigeria. It was carried out with two aims in mind. The first is to evaluate the application of virtual ...
Streamlining the sales quotation processes with a sophisticated product configuration tool
(2022)
Every day, companies face customers who demand increasingly faster and better-quality service to meet their needs. In today's business environment, even a small mistake or excessively long delivery times can lead to the ...
Ex-post profitability analysis of information system investments : Finnish public organization point of view
(2022)
This study explores the post-audit practices in information system investments. The focus is on ex-post profitability analysis of Finnish public organization real-life case investment project and how cost-benefit analysis ...
Green last mile logistics solutions in Finnish cities : a study on last mile logistics solutions and related initiatives in Finnish cities
(2022)
The study examines green last mile logistics solutions used in the Finnish cities of Tampere, Turku, and Helsinki while aiming to identify the main drivers for increasing the adoption of new solutions. The solutions are ...
Purchasing process development from the perspective of launching international procurement
(2022)
Purchasing is an important part of business operations. Nowadays organizations are constantly trying to find ways to improve their operations and cut costs. One of the ways to improve operations is starting international ...
The effect of ownership concentration on innovation and performance : evidence from the Nordic ICT sector
(2022)
The relationship between varying categorisations of ownership structures and financial performance has been a widely researched topic in academic economic literature over the past century. Secondly, innovation is a key ...
Enhancing the success of agile enterprise resource planning system implementation project
(2022)
Agile software development methodology is an iterative approach to software development. The agile software development methodology has been an important methodology not only in software development, but recently is also ...
Customer-driven decision support system for new product development : a case study on a novel handheld radiation detector
(2023)
A crucial problem in new product development (NPD) is that companies either end up developing products that are undesirable by the customer, or develop products that do satisfy customer preferences, but the value is not ...