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The effect of IC components on innovation performance in Serbian companies
(Emerald Publishing, 2018-08-13)
Purpose
In investigating the linkage between intellectual capital (IC) and innovation, it is important not only to explore how IC as a whole is associated with organizations’ innovative performance but also to gain a deep ...
Putting marketing knowledge to use: marketing-specific relational capital and product/service innovation performance
(Emerald Publishing Limited, 2021-06-04)
Purpose
The importance of integrating both internal and external knowledge into the product/service innovation process has been widely recognized in the knowledge management and innovation literature. Likewise, the role ...