Selaus avainsanan mukaan kokoelmassa "B-to-B konteksti"Diplomityöt ja Pro gradu -tutkielmat
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Salesperson's customer orientation in the personal selling process and in the use of personal selling techniques in the business-to-business setting
(2010)Selling is much maligned, often under-valued subject whose inadequate showing in business schools is in inverse proportion to the many job opportunities it offers and the importance of salespeople bringing incomes to ...
