Selaus avainsanan mukaan kokoelmassa "yritysmarkkinat"Diplomityöt ja Pro gradu -tutkielmat

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    • Service recovery from value co-destruction in B2B relationships 

      Heinonen, Eve (2017)
      The negative outcomes of value co-creation in B2B context, and service recovery from value co-destruction incidents have not been widely studied. The aim of the research was to study how companies aim to recover from value ...

    • Startup Survival in B2B Markets : case ASynRo 

      Poso, Pauliina (2019)
      The aim of this thesis is to research startup survival factors in B2B markets, in the context of high-speed machine market. The objective is to provide information to ASynRo project about the target market. The thesis does ...