Selaus tekijän mukaan kokoelmassa "Olkkonen, Laura"Tieteelliset julkaisut
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A conceptual foundation for expectations of corporate responsibility
(Emerald Publishing, 02 / 2017)Purpose - Ability to identify and meet stakeholder expectations is seen as imperative for succeeding in corporate responsibility (CR). However, the existing literature of CR communication treats expectations predominantly ... -
Broadening the concept of expectations in public relations
(Taylor & Francis, 2015)Expectations have been connected to many central concepts of public relations research, yet, definitions of what is meant by expectations are lacking. This article aims to broaden the understanding of expectations by taking ... -
Diffusion of Global CSR Trends in Finland
(Palgrave Pivot, Cham, 08.05.2019)This chapter discusses global CSR trends and reflects on their current status in Finnish companies. The importance of CSR for Finnish companies and the most established practices are introduced by utilizing recent reports ... -
Expectation Management
(SAGE Publications, 2016) -
Odotustenhallinta
(Procom ry, 2014)Särkymätön viestintä edellyttää särkymätöntä toimintaa, joka kestää sidosryhmien tarkastelua. Siksi organisaatioiden täytyy tuntea sidosryhmänsä entistä paremmin. Apuna voi toimia odotustenhallinta, joka tarkoittaa ... -
Opportunities for social activism in transformative service research: a research agenda
(Emerald Publishing, 29.04.2022)Purpose This paper highlights the potential of social activism – defined as a public act that aims to challenge the status quo by bringing alternative views or narratives to the debate – in transformative service research ... -
Public relations and expectation theory: Introducing Relationship Expectation Theory (RET) for public relations
Handbooks of Communication Science (De Gruyter Mouton, 08.02.2021)Expectations provide organizations with information and cues about their stakeholders’ and publics’ values, interests, experiences, and knowledge. This chapter argues for a move that takes expectations beyond the current ... -
Public Sector Communication and Citizen Expectations and Satisfaction
(John Wiley & Sons, Inc., 07.02.2020)When society and communication technologies change, citizen expectations follow suit. Expectations about the nature of communication with public sector organizations are changing from one‐way information provision toward ... -
Separation or integration of journalistic and business responsibilities? Corporate responsibility in Finnish media companies
(Taylor & Francis, 17.07.2017)Not only do media organisations serve a societal role, they also influence societies through their behaviour as businesses. Therefore, the full range of the responsibilities of media organisations extends to include issues ... -
Sustainability activism: A review of the state of the art
(Edward Elgar Publishing, 16.07.2021)Activism has long driven sustainability, but lately it has developed into new forms where various new actors such as shareholders, employees and chief executive officers (CEOs) engage in the phenomenon. We aim for a broad ... -
Theorizing expectations as enablers of intangible assets in public relations: Normative, predictive, and destructive
(Sage Publications, 06.09.2019)Expectations intersect with many areas of public relations, yet conceptual and theoretical understandings of expectations have not been strong in public relations research. In fact, expectations are often discussed at a ...
