Selaus avainsanan mukaan kokoelmassa "B2B complex selling"Tieteelliset julkaisut
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A Competency-Based Curriculum Content Design for Complex B2B Sales in Higher Education Institutions
(SAGE Publications, 25.03.2025)Sales education has evolved significantly due to trends such as sales transformation, hybrid sales, and the growing relevance of sales in complex digital markets. However, there is a lack of comprehensive educational ...
