Cloud Product Strategy, Vision, Market Positioning, and Pricing

Saltan, Andrey; Kittlaus, Hans-Bernd (2025-07-22)
Katso/Avaa
Huom!
Sisältö avataan julkiseksi: 23.07.2026

Post-print / Final draft

Saltan, Andrey
Kittlaus, Hans-Bernd
22.07.2025

9-34

Springer, Cham

Innovation, Technology, and Knowledge Management (ITKM)

School of Engineering Science

Kaikki oikeudet pidätetään.
© 2025 The Author(s), under exclusive license to Springer Nature Switzerland AG
https://doi.org/10.1007/978-3-031-92184-1_2
Näytä kaikki kuvailutiedot
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi-fe2025090594627

Tiivistelmä

Cloud computing has become an integral part of today’s IT and business landscapes, providing flexibility and scalable virtual resources for many applications. This chapter discusses important business topics related to managing cloud products, including developing product strategies, positioning products in the market, and choosing appropriate pricing methods. It covers key features and main cloud service models: Infrastructure as a Service (IaaS), Platform as a Service (PaaS), and Software as a Service (SaaS), highlighting their benefits for both customers and providers.

Lähdeviite

Saltan, A., Kittlaus, HB. (2025). Cloud Product Strategy, Vision, Market Positioning, and Pricing. In: Hajizadeh, Y., Poth, A., Riel, A. (eds) Building Cloud Software Products. Innovation, Technology, and Knowledge Management. Springer, Cham. https://doi-org.ezproxy.cc.lut.fi/10.1007/978-3-031-92184-1_2

Alkuperäinen verkko-osoite

https://link.springer.com/chapter/10.1007/978-3-031-92184-1_2
Kokoelmat